The Black Gold Collection is the perfect combination of superior performance and elegance, using the best technologies and crafted by experts to create the ultimate in affordable styling tools. Our HOT TOOLS hero dryer for faster frizz controlled drying. Up-close styling, including our innovative Cool Touch Concentrator for the ultimate style precision. Designed for precision control, it reduces drying time, maximises shine and eliminates frizz while helping hair retain its essential natural moisture. The Direct Ion Technology is the best in class, breaking down water molecules, allowing for faster drying and shiny frizz free hair.