OUR STORY

YOUR GO-TO CURATION OF THE best-in-class HAIR AND BEAUTY BRANDS

 
Founded in 2014 to bring the brand Oribe to the Australian market, our mission since then has been to find the best hair care and beauty brands in the world. We pride ourselves on our curated selection of brands because we only work with brands and products that blow us away
 

Read: allow us to achieve the ultimate Jennifer Aniston blow dry

OUR MISSION

THE FUTURE OF SHOPPING IS curation

 

WE ARE A DEDICATED BUNCH OF HAIR AND BEAUTY DEVOTEES, ALWAYS ON THE HUNT FOR THE BEST HIGH PERFORMANCE BRANDS AND PRODUCTS THE WORLD HAS TO OFFER.

Behind our curated collection of international brands is a common theme –
they’re all-artist driven, with best-in-class formulations and created by
leaders in their field. Because we’ve taken the time to do our research, it
means you don’t have to and can have the peace of mind that you are
accessing only the best.

OUR MISSION

OUR MISSION

THE FUTURE OF SHOPPING IS curation

 

WE ARE A DEDICATED BUNCH OF HAIR AND BEAUTY DEVOTEES, ALWAYS ON THE HUNT FOR THE BEST HIGH PERFORMANCE BRANDS AND PRODUCTS THE WORLD HAS TO OFFER.

Behind our curated collection of international brands is a common theme – they’re all-artist driven, with best-in-class formulations and created by leaders in their field. Because we’ve taken the time to do our research, it means you don’t have to and can have the peace of mind that you are accessing only the best.

KNOWLEDGE IS power


Rogue beauty is built on the belief that knowledge is power. We know that there is a plethora of information out there, some of it true, some of it misinformation or disinformation. We’re here to help you understand and navigate the cluttered hair care landscape, no matter where you are on your hair journey.

OUR MESSAGE

EMBRACE your OWN

AT ROGUE BEAUTY, WE CELEBRATE DIVERSITY, NUANCE, INDIVIDUALITY AND BOLDNESS. OUR PEOPLE, OUR PLATFORM AND PRODUCTS WORK TO INSPIRE UNAPOLOGETIC CONFIDENCE IN YOUR UNIQUE EXPRESSION OF BEAUTY; TO EMBRACE AND DEFINE YOUR OWN.

As the destination for insight and inspiration for a wide variety of creative minds; from the elegant and sophisticated to the bold and brazen, Rogue Beauty champions the expression of the individual, encouraging beauty fiends nation-wide to embrace their own sense of beauty, their own kind of Rogue.

With a curated range of brands and products in our portfolio, we act as the facilitator for our rogues to explore, dream, style, colour, and play with confidence, knowledge and the best quality tools in their arsenal.

OUR MESSAGE

KNOWLEDGE IS power

 

Rogue beauty is built on the belief that knowledge is power. We know that there is a plethora of information out there, some of it true, some of it misinformation or disinformation. We’re here to help you understand and navigate the cluttered hair care landscape, no matter where you are on your hair journey.

OUR MESSAGE

EMBRACE your OWN

 

AT ROGUE BEAUTY, WE CELEBRATE DIVERSITY, NUANCE, INDIVIDUALITY AND BOLDNESS. OUR PEOPLE, OUR PLATFORM AND PRODUCTS WORK TO INSPIRE UNAPOLOGETIC CONFIDENCE IN YOUR UNIQUE EXPRESSION OF BEAUTY; TO EMBRACE AND DEFINE YOUR OWN.

As the destination for insight and inspiration for a wide variety of creative minds; from the elegant and sophisticated to the bold and brazen, Rogue Beauty champions the expression of the individual, encouraging beauty fiends nation-wide to embrace their own sense of beauty, their own kind of Rogue.

With a curated range of brands and products in our portfolio, we act as the facilitator for our rogues to explore, dream, style, colour, and play with confidence, knowledge and the best quality tools in their arsenal.

OUR VALUES

ROGUE BEAUTY IS A 100% AUSTRALIAN OWNED AND OPERATED SMALL BUSINESS.
WE PROUDLY SUPPORT THE BEST HAIR AND BEAUTY SALONS ALL ACROSS AUSTRALIA.

At Rogue Beauty we are committed to providing the best quality products and service to our clients and customers. Our space is non-judgemental, supportive and built on the collaboration of the many individuals that make up the Rogue Beauty universe; our team, pros, and consumers.

We value promoting the realness and reality of beauty, fostering a safe, supportive and people-centric beauty experience that encourages our audience to in turn feel a greater confidence to embrace their own humanness.

OUR BRANDS